This website’s in-depth look at Fort Meade’s economic impact included two insights into the lives of junior enlisted service members. The money these troops spend in the surrounding community is a big contributor to Fort Meade’s total economic output.
Seaman Janine Jones briefly checked in to update us on what’s happening financially in her world. She’s a Navy public affairs student at the Defense Information School on Fort Meade, and her class graduated just a few days ago.
“Lately I’ve been going out with people from the barracks,” Jones said. “We’re all pretty happy to be graduating, so we go out to celebrate. Restaurants are a big thing, because food is a great way to de-stress.”
The biggest drain on her finances is college debt. That won’t change for several years, but one thing about military life is helping.
“I’m still paying on my college debt, but I’m making progress,” she said. “Being in the military helps, because I don’t have to pay rent.”
What’s next for Jones? Warmer weather and more saved money. She had her orders to USS Nimitz changed at the last minute, to USS Theodore Roosevelt. The Nimitz is in Bremerton, Washington, while the Roosevelt homeports in San Diego.
“Bremerton is colder than San Diego, so I would’ve had to buy some more cold-weather clothing,” Jones said. “I wanted the Nimitz but I am happy to avoid buying expensive winter clothing.”
In the age of global communication, it’s easy to get buried by the onslaught of new products vying for our attention. I just saw an ad on Facebook for a bag that catches your dog’s poop. No, I’m not linking to it, but it does have some relevance to this story.
I grew up in the 80’s and back then, baking soda was a workhorse product. My child’s mind marveled at the seemingly endless amount of uses for it. Fast forward about 20 years and baking soda is still going strong.
I talked to Kathy Paul, who waged her own battle with breast cancer. During those difficult days, she found baking soda to be just what the doctor ordered. Seriously, it’s what the doctor ordered.
“For the six weeks I had radiation treatments after breast cancer surgery, my doctors didn’t want me to use regular commercial deodorant because they thought that the chemicals would increase the severity of burning and irritation to my radiated skin,” Paul said. “It was the middle of the summer and since I spend a lot of time outdoors in the Maryland heat, I wasn’t about to go without SOMETHING to try to control my body odor.”
It’s strange to think of a product with the word “baking” as being used to cover up bad smells, but baking soda works in even more hostile climates than the human armpit.
“I’d been sprinkling baking soda in my cat’s litter box for years to cut down on the smell so I figured if it worked for the cat smell, it should work for mine, too,” Paul said.
The process of dusting oneself in baking soda may not seem like a big deal, but to her surprise, it evolved into something else. She purchased the required powder puff to apply and soon found the substance to be not only functional, but therapeutic as well.
“As treatment wore on, to cheer myself up, I turned it into a bit of a game and started dusting lots of other body parts,” Paul said. “After a while, a thin film of powdery baking soda regularly covered my bathroom counters, cabinet and floor.”
Paul said baking soda wasn’t quite as effective as commercial deodorant, but it was there for her when she needed it. The little orange box still has a place in her home. “To this day, I still have that container in my bathroom,” Paul said with a smile. “Every once in a while, I dust my arms or legs if my skin is a little irritated from the heat or working in the garden. Who knew?”
As a two-year volunteer for the Maryland SPCA, I’ve learned that the job is at once gratifying and heartbreaking. On any given day, dozens of dogs and cats are there, waiting for someone to take them home. It’s a superbly-run facility, but the non-profit relies on the generosity of businesses like Constellation Energy to survive.
That generosity takes the form of manpower and money. According to Rae Borsetti, volunteer manager at the MD SPCA, Constellation volunteers are unrivaled in their dedication.
“Constellation is awesome, because they come every month,” Borsetti said. “There’s a lot of companies that have these annual volunteer days. Having people come here consistently is nice because they build skills that we can rely on.”
Constellation is serious about giving back to the community, and even makes contributions to organizations based on how many hours its people volunteer there. Another powerful gift comes in the form of grants, and they just gave the MD SPCA $7,000 for use as it sees fit.
“Most of our contributions come through individuals, but we have a lot of events that really depend on corporate sponsorship,” Borsetti said. “Grants like the one we just received from Constellation really allow us to move forward with big projects that need to get done.”
I realize you probably have a neutral feeling about energy companies, at best. Big organizations don’t exactly give us warm fuzzies, but I’ve been impressed with Constellation’s level of commitment to the community.
Take a minute and see what Constellation is all about. You might be as impressed as I am.
You have a choice in energy suppliers, but by joining Constellation’s family, you’ll be helping them continue to save the lives of innocent animals.
In the military’s world of seemingly-endless acronyms, BRAC doesn’t really stand out, but to many it carries immense weight. That’s because military bases, and the people who work there, depend on surviving BRAC.
The Base Realignment and Closure Act was born in 1990, and has been shuttering military bases ever since. In the simplest terms, every few years, to save money, some facilities are forced to shut down and move their operations to other facilities. The last round was in 2005, and word is circulating that another one may be in the works.
Military public affairs specialists meet at Defense Media Activity. Over 10,000 troops work on Fort Meade. Photo by Glenn Slaughter.
While Fort Meade might not be at the top of chopping block list, it must remain wary. The local government understands its value to the area as do community groups. But what, if anything, can the base do to secure its future? Growth is probably the best assurance. It cost more to shut down and consolidate the last round of bases than the yearly savings it produced. The more personnel Fort Meade employs, the more expensive it will be to relocate them all and construct new offices.
Along with growth must come modernization. The most antiquated facilities will find themselves at the top of the closing list. Fort Meade’s community continues to work with the base, as all parties understand the symbiotic nature of the relationship.
From the renovation of AAFES, the Army Air Force Exchange Services shopping center, to the construction of Maryland Live!, it’s a win-win for troops and civilians when Fort Meade continues as the economic powerhouse it currently is.
Steve Tiller discusses Fort Meade’s economic power and how military families contribute. Interview by Glenn Slaughter.
Describing the economic impact of Fort Meade usually leads to terms like “construction contracts” and “tax revenue”. What’s not often heard in these conversations are the words “military child“, but children are a vital part of the local economy.
Steve Tiller is the president of the Fort Meade Alliance. It’s his group’s job to grow and maintain good relationships between the base and its surrounding communities. Tiller understands that fighting for the base’s survival is a marathon, that it’s about more than just the troops currently working there.
“A lot of military members who end up serving on Fort Meade end up retiring and staying in Central Maryland,” Tiller said. “When these people stay, often times their kids stay. We certainly want to take care of those, and educate those kids to the best of our ability.”
To forward this goal, Tiller is working with Anne Arundel county’s schools to educate teachers on the challenges that military children face. Service members change locations about every three years, and their kids have to make new friends every time. The Fort Meade Alliance understands that these kids could one day become Central Maryland residents, spending their paychecks and paying taxes.
“A lot of those kids are going to ultimately stay in our region, and so we want to make sure they are well-educated and well-supported,” Tiller said.
Tiller admits that their motivation to keep retired troops and their kids in the area is selfish.
“These people are smart,” he said. “They’re highly motivated. They’re well-trained. They’re mature. We want those types of people in our community…buying school supplies, buying school lunches, buying clothes, participating in local soccer leagues.”
Tiller’s commitment to working with local schools carries into high school and higher education as well. Project SCOPE is a FMA initiative designed to educate students of all ages about getting a job that requires a security clearance. The program informs about how bad decisions in a student’s past can affect the ability to obtain a clearance, and the lucrative job that comes with it.
The end result, according to Tiller, is to support military families and their kids, in the hopes that they stay local and become (or continue to be) part of Meade’s highly-skilled workforce.
The economic impact of Fort Meade on the surrounding communities is a complex topic. Tiller said he and his group will remain focused on military kids, and all other areas of the local economy, to ensure the long-term viability of the base.
The connections between Fort Meade and the local businesses form a complex economic web. While the details of individual troop spending habits aren’t tracked, an understanding of the overall economic impact of the base can be gained by talking to the experts.
Steven Tiller is president of the Fort Meade Alliance, and leads this influential group in maintaining good relationships between local businesses and Fort Meade. As the former chair of FMA’s Meade Business Connect committee, he has first-hand experience in creating business opportunities between the civilian and military communities.
Tiller understands that Fort Meade is becoming the front line in a new type of warfare. That means more troops will be added to the base, which means economic growth. The businesses in the surrounding communities are always interested in hiring the newly-retired, highly-trained service members that leave Fort Meade.
Any conversation about Fort Meade economics needs to include Maryland Live!, the huge casino up the street from base. For better or worse, the casino’s existence is tied to the money that flows from the troops into its machines. Robert Norton, as president of the casino, understands how important the base is to his business. He’s been around since the Maryland Live! was constructed and has big plans to expand.
Perhaps the most dubious of transactions are those between service members and car dealers. Many of these troops are living away from home for the first time, and are at risk of being taken advantage of when they buy their first vehicle. Many of the dealerships in the Fort Meade area offer military discounts. The managers of these facilities could shed light on how much the base contributes to their bottom line. It is their business to tap into the vast market of car buyers living on Fort Meade.
It would take years to explore every avenue of spending in this area. We can get closer to this goal by collecting statistics from the officials charged with studying and fostering the military/business relationship. There is also value in gathering information on the individual level. Where does Navy Seaman Jones spend money? What car dealership did Corporal Haller decide to buy from, and why? With patient research, a solid view of the economic impact of Fort Meade’s troops can be obtained.
U.S. military troops living on a base enjoy the close proximity of necessities like healthcare, groceries and of course, where they work. But what, if anything, do they trade in order to enjoy this prime real estate?
Petty Officer Second Class Andrew Gordon lives on Fort Meade, Md., with his wife and two young children. They’ve got a nice place, about four miles from work. It sounds ideal, but it’s expensive, and the arrangement cuts down on the entertainment budget.
The family’s rented 3-bedroom townhouse came with a small backyard and is big enough, without being spacious. Most of Gordon’s Basic Allowance for Living (BAH) is sunk into rent, meaning his base pay must go towards the rest of the bills. His wife, Shanika, is at home raising the two children.
“We’re doing ok,” Gordon said. “The bottom line for us was she needed to be there for our kids. We’re making financial sacrifices so that our children are raised the way we want.”
They could live outside the base and pay much less in rent, but that would mean a longer commute. But there’s another reason this is the place for the Gordon family.
“The sense of community is great,” Gordon said. “It’s nice living here because you trust everyone. Step outside the gates and you really don’t know who people are.”
As with many single-income families, the Gordon family has to think about what they spend money on. While there’s no expensive vacations on the horizon, the family makes time to dine out. Here’s where another downside comes into play. The areas immediately surrounding many bases are just plain garbage.
“There’s nothing for us on the main street outside the base,” said Gordon. “It’s almost all fast food it seems like. If there was a family-run diner out there they would clean up!”
A drive of about 10 miles takes them to their favorite local restaurant, so it’s not a total disaster. It’s a trip they only make a couple of times a month. Other than that, it’s cookouts with friends at the townhouse.
“We like the setup right now,” Gordon said. “I’d understand this wouldn’t be the ideal location for a single person looking to mix it up in town. For us, our kids’ safety is the most important, so we’re happy.”
While living on Fort Meade might not be for everyone, it’s working for the Gordon family. It’s all about priorities, and what kind of lifestyle the service member wants to live.
It’s no secret that the overwhelming majority of young people get their news from social media. Every day, the military’s public affairs machines strive to get their messages to the junior enlisted. Since most of that audience won’t ever read a newspaper, product promotion must be done online.
Marine Corporal Cedric Haller is a great example of the importance of harnessing social media. If a story airs on television he’ll never see it.
“I don’t own a television,” the 21-year-old Haller said. “There’s no way I’m paying a monthly bill to access something I can do immediately on the phone.”
And that brings up the second point, mobile compatibility. If a website doesn’t play well with a consumer’s cell phone or tablet, that’s a very bad thing. It’s something the military struggles with.
“Because you have an increased security requirement on these military sites, getting the proper plug-ins is more difficult,” said Carrie McLeroy, Chief of Army Production Web and Social Media. “We don’t have mobile-friendly sites where we should.”
Having recognized the power of social media, the United States military is slowly getting a grip on how to use the big three: Facebook, Instagram and Twitter. They’ll be just in time for the next generation of applications.
The center of the military public affairs world is located on Fort Meade, Md., in a building called Defense Media Activity. As the destination of frequent tour groups, the facility must be kept spotless. It falls to a small cleaning crew and its street-wise leader to complete this often thankless task.
As the sun sets on another hot Maryland summer day, Sydney Johns is checking on the progress of his four-person team. The daytime employees have all gone home, but for the nighttime cleaning crew, work is just beginning. The former correctional officer has supervised this group for five years, working closely to see that they succeed, and not just on the job.
“My time at the correctional facility taught me a few things,” Johns said. “I was able to bring some of that with me, to teach these young men and women how to succeed.”
Johns and his employees are staffed through Goodwill Industries International, and many of them have disabilities. Because of the unique makeup of this group, he’s taken on the extra titles of mentor and role model. Johns has made time to teach one of his floor techs, 29-year-old Morgan Brandford, important life skills.
“He was teaching me how to save your money,” Brandford said. “How to be responsible, you know, with your bills. He’s a really good person.”
As the night wears on, Johns switches between roles as they go about cleaning the building. He laughs easily with his people and guides them firmly to keep things on track. A simple motto sums up what they’re doing here.
“Just do the very very best you possibly can,” Johns said. “That’s all. Just care about what you do.”
One month in, and it’s already been a busy summer for the Navy MC students on Fort Meade. They’ve been churning out successful events like the Pasta Prom, but a major milestone gave them a chance to shine even brighter.
In 2006, the Mass Communication Specialist rating was born. This was a huge deal because it combined four jobs into one, meaning a former Photographer’s Mate now had to learn to write stories, for example. The youngest batch of MCs just had the honor of hosting the community’s 10-year anniversary after-party.
The barbecue was held at the student barracks, and saw influential storytellers arrive from around the world. It was a day for mingling old school with the new. Seaman Apprentice Ian Kinkead was a bit shell shocked to see such heavy hitters.
“When I was in boot camp, I thought I’d never see a master chief walking around,” he said. “I figured if I did, it would be because I was in serious trouble.”
He’s the president of the local chapter of CSADD, or Coalition of Sailors Against Destructive Decisions. His group is absolutely killing it this year. With assistance from the Petty Officers Association, they held various fundraisers to finance the BBQ.
If the students’ performance is a sign of what’s to come, the fleet should expect great things from their newest Mass Communication Specialists.